Orbit Markets
A headless Shopify storefront with 3D product visualization, driving 25% conversion lift in month one.
Client
Orbit Markets LLC
Timeline
10 Weeks
Role
E-Commerce Engineering
Stack
Lift in first month post-launch
Generated in Q1 after relaunch
Users explore 3D product views
Performance score on Shopify
The Challenge.
Orbit Markets was losing $200K/month in abandoned carts due to a sluggish Shopify theme, poor mobile UX, and product images that failed to convey quality.
Orbit Markets sells premium home goods and lifestyle products. Their existing Shopify theme was a cookie-cutter template that loaded in 6+ seconds on mobile, had no product differentiation, and looked identical to dozens of competitors in the space.
They needed a headless commerce architecture that would deliver instant page loads, immersive 3D product views that reduced return rates, and a checkout flow optimized for mobile-first shoppers.
Key Objectives
- 01Migrate from Shopify Liquid theme to a headless Next.js storefront
- 02Implement Three.js 3D product visualization for hero SKUs
- 03Reduce page load time to under 2 seconds on 4G connections
- 04Redesign the mobile checkout flow to reduce cart abandonment
Engineered for Impact.
Headless Commerce
Next.js storefront backed by Shopify Plus APIs, delivering 10x faster page loads than the legacy Liquid theme.
3D Product Viewer
Interactive Three.js product models with drag-to-rotate, zoom, and material switching — reducing returns by 18%.
Mobile Checkout
Streamlined 2-step checkout with Apple Pay, Google Pay, and Shop Pay integration for frictionless purchases.
97/100 Performance
ISR pages, optimized images via Shopify CDN, and edge caching deliver sub-2s loads on any device.
Built on a
Modern Foundation.
We don't use page builders. We engineer robust software using the same tech stack as industry giants like Netflix and Uber.
Next.js 14
Headless storefront with ISR for instant product page loads at scale.
Shopify Plus
Storefront API and checkout extensions for enterprise-grade commerce.
Three.js
WebGL-powered 3D product visualization with mobile-optimized rendering.
Sanity CMS
Content management for editorial pages, lookbooks, and promotional banners.
Immersion in High Fidelity.
// Editorial-style homepage with full-bleed hero and curated collections.
// Interactive Three.js product visualization with material switching.
// Streamlined 2-step checkout with express payment options.